Atkinson Relaxing Sleep

How We Do It: Our Video Creation Process

Despite its apparent simplicity, many hours of work go into creating all our content, from its initial planning to the actual video editing process. Our work is the result of hundreds of hours of trial and error, testing out many different kinds of noise production techniques and background visuals as well as obtaining feedback from our viewers to know what works best and what doesn't.

 

Once we've planned a video out, we rely on a combination of self-produced, high quality nature audio recordings as well as noise generation and correction software such as Audacity to produce our final smooth, soothing audio files, ready to be imported into a video editor to start working on its accompanying visuals.

 

We're aware how important and difficult it is for our viewers to find audio content up to professional standards. With techniques such as equalization, compression, and normalization, our sound engineer makes sure to fine-tune our audio files to ensure our audience gets the best experience we can give them, with no surprises or annoyances throughout the night.

 

Once our audio files are ready, we import them into a video editor, generally Adobe After Effects and more rarely Adobe Premiere Pro. With help from our artists and AI, we craft graphics that complement the video topic well and which we think will best enhance our viewer's experience. Our videos span for many hours, so we need to use expensive equipment to render out the videos within a reasonable timeframe without rendering bugs. This process takes several hours and still requires manual supervision and occasional adjustments after the fact.

 

Finally, we recruit a small group of volunteers to try our videos out and submit feedback, which we use to make the final decision as to whether the project is ready to be published to our viewers, requires taking a step back and making some adjustments, or should be canceled altogether.
 

By following these procedures, we create videos that not only provide a peaceful experience but also maintain a level of quality that aligns with the expectations of our audience. Our careful planning and attention to detail shows our dedication to delivering the best possible content for those seeking relaxation, meditation, or a calming background for study or work.

 

Have a good night!